Good Day Shop
Good Day Shop is an all-inclusive boutique and retail shop in Madison, WI. They sell everything from lifestyle to homemade goods. To reflect Good Day Shop's brand of welcoming everyone and to revolve around the word "good", I've combined the sun and an upside-down smiley face.
I've included the upside-down smiley face to show that the shop is welcoming and includes everyone. The sun shares life, energy, and fullness. I did my own lettering for the type to make it feel more natural and inclusive.
Programs | Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Skills | Branding, Web Design, Logo Design, Concept, Typography
Products, Posters & More
Original // Redesign
reflect the happy & inclusive shop
Sketches
